Unicorn Real Estate
New multilingual real estate website for the exclusive Christie's International Real Estate affiliate in Luxembourg
TR Concept
TR Concept offers custom furniture design and manufacturing services, carried out by experienced craftsmen specializing in carpentry and cabinet-making.
Web developmentMarketing
Project facts
This project for TR Concept was delivered by META in 2024 for the web development sector.
Services delivered: Research & Discovery, Prototyping & Interactions, Competitive Analysis, Motion Graphics, Front-End Development.
Technologies used: WordPress, figma, slack.
The project
TR Concept is a Luxembourg-based company specializing in the design and manufacture of made-to-measure furniture. Their team of experienced joinery and cabinetmaking craftsmen is committed to creating unique, high-quality pieces, tailored to the needs and tastes of each customer.
Their personalized services include dressing rooms, kitchens, interior fittings and windows. With meticulous attention to detail and craftsmanship, TR Concept strives to provide exceptional furniture solutions for homes and commercial spaces.
The project to create the TR Concept website aimed to establish an attractive and functional online showcase for this company specializing in the design and manufacturing of custom furniture in Luxembourg. With a focus on aesthetics and user-friendliness, the site was designed to clearly and engagingly present the services offered by TR Concept, as well as their achievements and expertise in carpentry and cabinetry.
The main objective was to highlight the quality of the company’s craftsmanship while providing visitors with a smooth and intuitive user experience. The site’s design was crafted to reflect TR Concept’s visual identity, while showcasing their products and expertise.
The website offers simple and effective navigation, allowing users to easily explore the various services offered by TR Concept, as well as examples of completed projects. Additionally, contact and quote request forms have been integrated to facilitate communication with the company.
What we delivered
Each service below is part of the scope agreed with TR Concept and carried out by our team in Luxembourg.
- Research & Discovery — technical foundation, structured data and multilingual URLs for Google.lu.
- Prototyping & Interactions — restrained interactions and animations that support reading.
- Competitive Analysis — goals, users and market are framed before the first mock-up.
- Motion Graphics — interface and user journey designed before development, mobile first.
- Front-End Development — custom development, clean code and fast pages.
Built with WordPress, figma, slack — a stack chosen for loading speed, maintainability and long-term security.
META
About META
META is a digital agency based in Luxembourg City, working since 2007 for companies in Luxembourg and the Greater Region. We build websites, business tools and online platforms, and we run the search and online marketing that brings them visitors. Design, development and maintenance all stay in house, with a team working in English, French, German and Luxembourgish.
Every project follows the same path: framing the goals and the content, design signed off before the first line of code, development in visible releases, then launch. A website is counted in weeks, a platform or business tool in months; the schedule is set at the start, with interim dates. Every page is built for the Luxembourg market: a multilingual structure, a clean URL per language, structured data and measured loading times.
After launch we stay involved. Hosting, TLS certificate, tested backups, security updates, fixes and evolutions: most of our clients work with us over years, not over a single project. We measure what the site returns — enquiries, calls, sales — and adjust on the numbers rather than on impressions.
How we work
We always start from the real content, never from filler text: the site structure, the headings and the pages are agreed with the client before anything is designed. Layouts are drawn for mobile first, then widened to desktop, and signed off screen by screen. Development then runs in visible releases on a test environment the client can open at any time.
Every site ships on the same technical foundation: titles and descriptions written page by page, structured data, a sitemap and clean URLs in each language, compressed images, and loading times measured on both mobile and desktop. Forms are protected, data stays in Europe, and cookie handling follows the Luxembourg CNPD rules.
At handover the client gets access to the administration and a walkthrough for changing text, images and pages without us. We stay available for updates, fixes, new features and for reading the results — visitors, enquiries, positions on Google.lu — in a regular conversation rather than an automated report.
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